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Gayle O'Keefe

Professor of Practice

Personal Information

About

Gayle O'Keefe is a Professor of Business and Marketing Analytics. She earned an MBA from Baruch College of CUNY in Statistics and Marketing. Here at Molloy College, she teaches a wide variety of Business Courses including Quantitative Analysis and Marketing Strategy.

Education/Academic qualification

Zicklin School of Business, M.B.A., Statistics & Marketing, CUNY Bernard M Baruch College

… → 2013

B.S. Psychology, Brooklyn College

… → 2008

External positions

Senior Analyst, Digitas

Jan 1 2013Jan 1 2015

Data Analyst, Endai Worldwide

Jan 1 2012Jan 1 2013

Program Administrator, NYU College of Dentistry

Jan 1 2010Jan 1 2011

Meetings Specialist, National Hemophilia Foundation

Jan 1 2008Jan 1 2010

Disciplines

  • Business
  • Business Intelligence
  • Marketing
  • Metaverse’s Rise and Decline

    Kshetri, N., Voas, J., Dwivedi, Y. K., Rojas Torres, D. & O'Keefe, G., Oct 1 2023, In: Computer (IEEE Computer Society). 56, 10

    Research & Scholarship: Contribution to journalArticlepeer-review

    Open Access
  • Tip Your HAT to Your New Teammate

    O'Keefe, G. & Minarik, M., Oct 1 2023, Northeast Business Economics Association (NBEA).

    Research & Scholarship: Chapter in Book/Report/Conference proceedingConference contribution

    Open Access
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